As the Swiss from the air to make money

• How the Swiss from the air to make money

Breathe the atmosphere of the Alps can now be anyone. The Swiss have launched an unusual startup: the company Swiss Alpine Air began trading mountain air through the Internet.

As the Swiss from the air to make money

"Each year, tourists flock to the Swiss Alps to enjoy the invigorating views and breathe clean mountain air, - stated on the website of Swiss Alpine Air. - It's just the export of fresh air that we have. We are already exporting Swiss water from mountain springs, chocolate and cheese. So why not export the fresh air? It is the best air in the world. "

As the Swiss from the air to make money

On the site you can buy a spray can, which pumped about 7 liters of alpine mountain air - about 120 breaths or 10 minutes of inhalation. Each cylinder, the price of which is $ 21 (1,200 rubles), is equipped with an individual mask.

As the Swiss from the air to make money

Now enterprising Swiss village of Edlibah (Zug) are looking for investors for the project. The company's website has been suggested that the main buyers of the mountain air will become Chinese, who very often faced with the problem of air pollution.

As the Swiss from the air to make money

In this case, the concept of "Alpine freshness" has long been a household name and is actively used in the advertising industry, which clearly facilitate the task of marketing the young Swiss company.

As the Swiss from the air to make money

While this is not the first such project and attempt to capitalize on the Chinese: in 2015, the Canadian company Vitality Air started selling air collected in the Rocky Mountains of Canada. The first batch of five hundred bottles were sold in four days. Merchants air from North America to successfully conduct their business today.

As the Swiss from the air to make money

In 1929, the Soviet writer Alexander Belyaev published fantasy novel "Seller air". According to his story English businessman Bailey on his secret factory in Yakutia began to liquefy air, and when he began his lack of, did the oxygen product in the world.