The company Baskin Robbins remove advertisements for allegations of sexual girl actress

• The company Baskin Robbins remove advertisements for allegations of sexual-girl actress

Franchise Baskin Robbins ice cream was subjected to mass criticism for its advertising. According to some viewers, the girl, who starred in commercials, looks like a grown woman, that is too sexy. Some need to immediately remove the video, while others can not understand what the cause of discontent. What really happened?

The Korean division of Baskin Robbins has published a promotional video on new flavors of ice cream, 27 June. The 30-second video starred the popular 11-year-old model Ella Gross, having 3, 2 million subscribers in Instagrame. At the beginning of the clip just a little girl posing in a pink dress.

Next Ella appears before the camera with strawberries and sweets, ice cream and trying to fall on the balloons. Inexperienced in the struggle for sexual exploitation of children is difficult to find a person sedition in a short video to explain the position of the champions of morality, must be an explanation. Here he video:

As it turned out, some viewers outraged that Ella is shown in the video as an adult woman. Accusations of child sexualization are based on an adult style of dress, makeup on the girl's face, and shoes with heels. In addition, many have noticed an open sexuality in frames where the child bites an ice cream.

Thus, in the social networks on the Baskin Robbins poured anger of thousands of Internet users.

Members noted that such image girl in the image of adult women make them vulnerable to crimes committed sexual offenses. Some even attach screenshots messages from several South Korean forums that contain vulgar and obscene remarks about Ella.

In Baskin Robbins immediately responded to the outrage of users and an official apology for the advertisement appeared on Twitter Korean company divisions, to upset viewers. And the company reported that the video shoot took place in the presence of her parents. Child makeup at the same time fully consistent with the standards adopted for child models and the clothes provided the brand with which the girl is working.

Despite this, the company announced its decision to cease the dissemination of promotional video:

We have decided to cease to distribute the video, after our customers have expressed dissatisfaction with the way shows Ella Gross in our advertising. From that day on we will try to become a brand that listens to different opinions and advice of our customers. We again apologize to all customers Baskin Robbins.

But even this did not satisfy the champions of morality and accusations against the company continued. During another wave of criticism in the Baskin Robbins Completely remove all traces of the scandal, and even removed his apology from Twitter.

At the same time, many people have been unable to find in the advertisement is nothing wrong with ice cream and decided that each judge the extent of his depravity.